We are living a once-in-a-generation revolution in how we work. It’s an exciting time as individuals and companies reimagine how to collaborate, build high performing teams and define professional identity for a new normal of hybrid work.
One of the notable shifts we see in this arena is the rise of digital independents: expert and early career knowledge professionals who aspire to work on their own terms, build independent careers and embrace individual brands over institutions. Today, 50% of Gen Z and 44% of Millennials participate in the freelance economy in some fashion.
Contra is a professional community that empowers Gen Z independents with the tools they need to build professional brands, connect with opportunities, maximize their earning power with commission free payments and tap into powerful networks on a single platform.
When we first met Ben Huffman and Gajus Kuizinas, we were impressed by their creativity and unique insights into independent work, having each spent many years freelancing and building digital nomad communities prior to starting Contra.
At NEA we have a history of partnering teams who democratize access to services and create new economies. We couldn’t be more excited to support Ben and Gajus in their ambitious vision to empower individual, flexible, decentralized work for a new generation of talent.